John Coleman says that Stanley need to be better in attack if they are to move up the League One table.
The 14th-placed Reds host Lancashire neighbours Blackpool this evening (7.45pm kick-off), seven points behind the Seasiders in 10th position.
Stanley were beaten 1-0 by Play-Off chasing Coventry City last time out, in a game that saw a total of just three shots on target, and the boss says his side must do better.
"We have to improve," said Coleman. "We have to improve going forward and we have to get our fans on the edge of their seats.
"We have to find a way to create chances. We have to find a way to get our flair players in the game, and the flair players themselves have to step up to the plate and maybe work a bit harder, and take a few more risks.
"When you get it right and you're vibrant every attack comes off, everything works. When you don't, you lose the ball, you give it away, you can't get into attacking areas, you can't get the ball into the box and when you do get it into the box you don't get men in the box. It's a really strange phenomenon.
"We've got to try and awaken that beast. We have to try and get us in an attacking mode and try and get the fans to respond and give them something to cheer about."
Terry McPhillips' Blackpool side visit the Wham Stadium on the back of consecutive defeats, though Coleman says his side need to focus on themselves.
"Blackpool are a big strong side, they've got good players," said Coleman. "I've seen them score some wonderful goals this season. They'll be licking their wounds after a thumping on Saturday, and we know of the threats that they'll pose.
"We do a lot of homework on our opposition and the lads are really well prepared, but I think sometimes you have to go back to basics and get your own house in order."
Despite a bout of illness in the camp, Coleman says the Reds have almost a clean bill of health, though defender Ross Sykes will definitely miss tonight's contest as he continues his recovery from a groin injury.